The Chocolate Shop was founded as an Ice Cream Parlor & Soda Fountain by Harry Marack, Sr. and H. G. Reisner (Deac) in partnership.
The Purdue Memorial Union opened The Sweet Shop in the basement of the Union.
The End of Prohibition
Harry Sr. obtained the first One Way Permit (beer only) for a new business in West Lafayette. The business, Harry's, was located at corner of Lindberg and Salisbury.
The Beginning of Harry's Chocolate Shop
Harry and Deac dissolved their partnership, making Harry the sole owner of the The Chocolate Shop on State Street.
Harry decided he needed something to make his Soda Fountain different from the Union’s Sweet Shop, so he replaced his ice cream with beer. The ‘Grandfather Clause’ allowed Harry to move his ‘One Way Permit’ from Lindberg & Salisbury Rd. location to 329 West State Street and Harry’s Chocolate Shop was born.
Harry’s obtained the first ‘2 Way’ license (Beer & Wine) in West Lafayette.
Harry Jr Graduates
Harry, Jr. graduated from Purdue University. He was a member of Kappa Sig Fraternity.
Harry Jr. finishes 2 years served in Germany as an ROTC 1st Lieutenant.
Harry Jr. and Harry Sr. formed a partnership to run Harry's Chocolate Shop.
3 Way Permit
Harry’s received the first ‘3 Way Permit’ (Beer, Wine & Alcohol) in West Lafayette. Harry's had the only 3 Way Permit (Tavern) for many years in West Lafayette.
Harry Sr.'s Death
Harry J. Marack, Sr. passed away and Harry J. Marack, Jr. became sole proprietor of Harry’s Chocolate Shop at 329 West State Street.
Harry J. Marack, Jr. sold Harry’s Chocolate Shop to Herschel E. Cook, II and J. Michael Murphy on September 1, 1977.
Herschel E. Cook, II and Mary Traylor Cook became co-owners of Harry’s Chocolate Shop upon buying out partner J. Michael Murphy. All three graduated from Purdue University.
Harry Jr.'s Death
Harry J. Marack, Jr. passed away.
Harry’s Chocolate Shop Celebrates 100 Years in Business.
Helen Posthauer Marack (widow of Harry, Jr.) lives in West Lafayette.
Harry, Jr.'s and Helen’s 3 children also graduated from Purdue University, Katrina, Michael and David.